the original classic. rooted in the norms we set with our very first products over a decade ago, the new GOCap classic comes adorned with our reflective Athletics logo and brings upgraded fabrics in a plethora of colours to this often imitated, never duplicated industry standard. our new COOLmatic | PLUS FLOWmesh™ is integrated into the top panels for targeted ventilation where you need it most as well as +40 UPF protection. Xstop ripstop brings lightweight durability and +50 UPF protection.

our SOFTflat brim is packable as usual and we've upgraded it for more comfort this season (the how and the why, we're keeping a secret for the moment).